Using computer software for media planning and market research has become a standard recently. Contrary to hardcopies and printed outputs, software applications enable you to obtain a greater variety of results and information from the same data sets. It is you, the user, who decides about the importance of individual data, results and pieces of information.

For example, media research data can be used for media planning of advertising campaigns. Complementing these results by media advertising pricelists enables you to evaluate the effectivity of your proposed media plans. From finalised media plans you can obtain e.g. annual overviews of purchased space in different media types and plenty of other useful information.

Over the past years, MEDIAN well-tried software solutions have been used to entire customer satisfaction. Based on this long-term experience, MEDIAN offers also custom-built software tailored exactly to client specifications.

PRODUCTS

MEDIA OFFICE features a comprehensive package covering media planning and marketing research data processing. Including DATA ANALYZER and MEDPLAN applications, MEDIA OFFICE delivers (especially in combination with DATA MEDIA - a pricelist and contact database) a powerful set of efficient tools highly valued especially by executive personnel of advertising and media agencies.

DATA ANALYZER is a dedicated application providing analysis of data from market, media and opinion poll research projects. Designed for use in advertising agencies, media, and marketing departments.
MEDPLAN is designed for setting up media plans of advertising campaigns, and pricelist analysis of advertising in various media.
DATA MEDIA - a comprehensive database of contacts and media advertising pricelists.
BUYING is a purchasing and recordkeeping system for media agencies (media buyers).
SELLING - a media advertising space sales system.

LICENSE TERMS

The applications are licensed to the customers on yearly terms. Included is an extensive package of services as well as full support in the Czech and Slovak republic. For delivery terms and available support in other countries please contact MEDIAN representatives. MEDIA OFFICE applications exist in Czech, Slovak and English versions. Upon a special request, all applications can be localised to any language. Ask our representatives for contract details.

SERVICES

The license price includes:

User manuals
User training (upon request)
Regular seminars focused on effective usage of MEDIAN applications (primarily media planning)
Consulting services related to topics of individual applications
Telephone hot-line every workday 9:00 - 17:30
MEDIA OFFICE: (+420) 225 301 222
BUYING: (+420) 225 301 333
On-site support (customer services and installation restorations are rendered free even in case of customer fault, mostly within 24 hours)
Latest upgrades of all applications
Application customising (subject to individual agreement)
Invitation and free attendance on MEDIAN presentations

(outside Prague and Bratislava, transportation costs are charged)

TRIAL INSTALLATIONS

Are you interested in MEDIAN applications? Try out their full versions using a free monthly license. Performed by MEDIAN specialists, the demo installation includes free product presentation and introductory user training. For more details, please contact:
Ing. Richard Beneš
tel: (+420) 225 301 200

(outside Prague and Bratislava, transportation costs are charged)

PRODUCT PRICELIST

For detailed pricelist please contact:
Ing. Richard Beneš
tel: (+420) 225 301 200

Our customers can find the pricelist also on Median FTP server. For custom-built applications, please contact MEDIAN representatives.

CUSTOM-BUILT APPLICATIONS

MEDIAN software department has available an experienced team of programming specialists who can develop, debug, build and test applications tailored exactly to customer specifications. User-friendly information and recordkeeping systems, office and database applications of virtually all kinds can be built exactly according to client projects. Call MEDIAN specialists for details.

OTHER SERVICES

MEDIAN provides hardware and software consulting services including identification and recommendation of appropriate information technology solution providers. Users of media, market and opinion poll research results can take advantage of our experience in the areas of mathematical optimisation, statistical algorithms as well as data processing optimisation procedures. For details on consulting services, please call MEDIAN specialists.

Owing to our extensive experience with data processing we can carry out all kinds of computation, data analyses and/or non-standard special computation problem solutions.

Our skilled instructors can provide quality training in the following areas:

MEDIA OFFICE (DATA ANALYZER, MEDPLAN, BUYING, DATA MEDIA)
operating systems Microsoft Windows
Micorsoft Office - Word, Excel, PowerPoint, Access
specialised statistical applications (SPSS etc.).
programming languages
and others